The surfacing of novel communication means and technologies in modern times is rapidly altering the pharmaceutical promotional landscape across the globe. Both medical professionals and end users are increasing their confidence on the web based information as a rich source of medical and health information, encouraging pharmaceutical sales promoters to choose digital means for business […]
The surfacing of novel communication means and technologies in modern times is rapidly altering the pharmaceutical promotional landscape across the globe. Both medical professionals and end users are increasing their confidence on the web based information as a rich source of medical and health information,
Online Medico-Marketing Training :- Advertisements are essential for passing on the information of drugs to doctors and are prominently used by drug manufacturers for promotion of their goods. Information printed on commercials should be not be wrong and inflated and should be apt. Commercials which overstate the advantages of drugs and fail to highlight risks […]
Medico-Marketing is an exchange of drug information among drug manufacturing company and the recommending doctor, Nurse, Pharmacist or with the end user. The intention behind this data exchange is to describe the pharmaceutical company’s products and how it will benefit the patient community in diagnosis or management of the human ailments.